Our Team

Ron Hornbaker


A veterinarian by education, Ron has been a tech entrepreneur since the 90s, and lives in Austin, Texas with his family and two dogs. Before Butterfly Coins, he co-founded BookCrossing and spent nine years in Silicon Valley founding and advising venture-backed startups. He designs and codes this site, and you can find him here as Ron.

Bruce Pedersen


Bruce and Ron were vet school roommates and have been close friends since then. He currently owns two practices, one in Watford City, North Dakota and the other in Butte, Montana, and also co-founded BookCrossing. He lives with his family and too many pets to count. You can find him here as Bruce.

Kaori Hornbaker

Store Manager

Ron’s wife, Kaori, manages our Coin Store, handling orders, shipping, and customer service. Originally from Okinawa, Japan, she came to the States for college. When not busy packing coins and making sure the tracking numbers get assigned properly, she enjoys playing tennis and shooting pool. You can find her here as Korichan.