Jak przedstawić rozmowę przed klientem... - Butterfly Coins forum topic

Jak przedstawić rozmowę przed klientem w związku z SEO

by qquub2 2023-01-06T20:00:28Z

• CENY – jaki budżet się przestawia
• Co byście chcieli się dowiedzieć?
• Ile macie czasu na rozmowe?
• Ile wiecie na temat SEO? Czy chcecie ogólny zarys czy bardziej detalicznie
• Rozliczamy się wg. raportów ?
• Czy współpracujemy SEO długo czy tylko jednorazowa wymiana linków.
• Czym jest FB ads, FB grupy, Profile prywatny na fb – własne działania.
• Czym jest AdWords Adsense i jaki rezultat w czasie
• Czym jest SEO.
• Co robię czego nie robi konkurencja.
• Moje działanie zaczyna się od najważniejszych robót obowiązkowych, a dopiero potem mniej ważne. Wymaga to dużo pracy na początku, więc można się umówić na większy budżet na początku i mniejszy później.
• Stara domena – warto jej używać
• Ocena wpływu dostarczanego ruch na biznes klienta
oznacza to czy dana fraza mimo że jest dobrze wypozycjonowana to czy jest TRAFNA i czy przekłada się na dzwonienie. Bo np. muzyk na wesele to mogą wpisywać nie klienci ale inne zespoły poszukujące muzyków do swego zespołu. Dodatkowo szukamy fraz popularnych, ale sensownych i jednocześnie takich które nie oblega konkurencja, by dało się wypozycjonować jak najszybciej. Im większa konkurencja tym wolniej się będzie pozycjonowało lub drożej. Trzeba obrać jak najlepsze frazy i najlepiej jak najwięcej. Wszelkie środki dozwolone, można iść na ilość i małą ilość wejść, a można iść na jakość i walczyć bardziej z konkurencją budżetem(choć może to być niebezpieczne przy zbyt ostrych zagrywkach).
Pierwsze efekty mogą się pojawić maxymalnie po 1 miesiącu, ale przy dużym budżecie i szczęściu. Realnie 3 miesiące. Jeżeli ma być to strona widoczna na dużą skalę np. województwa to może to wymagać nawet roku czy 2 lat pozycjonowania. Choć nie jest to wskazane. Jak uzyska się dany pułap to można zaprzestać pozycjonowania. Wtedy efekty pracy zostaną na ostatnim poziomie przez długi czas. U mnie bywało to przez 5 lat.
Dlaczego tanie pozycjonowanie nie ma sensu?
Istnieje jeszcze sporo firm oferujących usługi SEO po bardzo niskich cenach (poniżej 1000 zł). W mojej opinii takie działanie jest po prostu nieopłacalne dla firm które oferują taką usługę. Przy niskim abonamencie ciężko będzie przeznaczyć około połowy na copywriterów czy linkbuilding. Co najwyżej dostaniesz słabej jakości teksty oraz linki generowane automatycznie, co w dłuższej perspektywie może bardziej zaszkodzić niż pomóc.

Co zrobić gdy nie stać na takie wydatki?
Po pierwsze nie można tych kwot rozpatrywać w formie kosztu – to jest Twoja inwestycja, która zwróci się wielokrotnie jeżeli tylko będziesz w stanie poczekać te kilkanaście miesięcy.
Stara domenta – warto jej używać

Z tej strony Blogger Lukasz zajrzyj tez do mojego bloga Zajmuje sie tez barterowymi kampaniami mailingowymi.

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