Jak serwery pocztowe przepuszczają wiadomość

by bb9r85j 2023-01-06T20:08:31Z

Potwierdzenie uzyskania przeczytania maila obciąża serwery pocztowe i powoduje pogorszenie jego reputacji. Dlatego nie zaleca się przy wysyłkach masowych, gdyż można wpaść w filtr antyspamowy i zablokować sobie dalszą wysyłkę. Możemy dla sprawdzenia kilkaset maili sprawdzić czy ktoś klikał, ale nie więcej. Maile są wysyłane i cała historia wysyłki do kogo były maile skierowane( czyli konkretne adresy mailowe ) zostają zapisane do raportu wysyłki i udostępnione Państwu. Dodatkowo udostępniamy listę osób które się nie godzą na kontakt, do których nielegalne jest dalsze dosyłanie oraz listę, którzy się zgodzili i czekają na oficjalną ofertę. Mail jest wysyłany standardowo raz o ile baza będzie wystarczająco duża. Jeżeli jest mniejsza to może być wysyłany do momentu aż odbiorca odpisze. Przedstawiamy jaka jest wielkość bazy przed wysyłką, ale dopiero w trakcie już działań, gdyż nie możemy stwierdzić od razu jaka jest baza. A wynika to stąd, że każda baza ma różne maile z różnymi serwerami pocztowymi, które mają różne filtry antyspamowe. Jedne się posługują jednymi algorytmami a inne innymi. Nasze systemy sprawdzają te wszystkie serwery i wyrzucają te adresy mailowe, które będą robiły kłopot z dostarczeniem maili. Dlatego np. z bazy 10000 maili może czasem zostać 2000 skutecznie działających maili. Cała operacja wliczona jest w prace przygotowawcze, dlatego dopiero po uruchomieniu kampanii, możemy powiedzieć jaka jest ostatecznie baza. Przed możemy jedynie na szybko zebrać jaka jest wielkość maksymalnej bazy, ale to przed czyszczeniem tych złych adresów. Także wysyłamy daną ilość która jest umówiona na fakturze lub ew. więcej. Jeżeli nie spełnimy wymogu wstępnego czyli minimum 1 promil zgód z danej puli adresów np. 5000 maili to 5 zgód minimum, to wysyłamy ponownie ( niezależnie do tej samej bazy czy kontynuujemy wysyłanie do kolejnych odbiorców ) maile aby ilościowo uzyskać te wstępne założenia 5 zgód. Może się zdarzyć, że będziemy musieli wysłać 20000 maili by uzyskać 5 zgód, choć raczej skuteczność się waha pomiędzy 1 promil a 1 procent. Więc takie dosyłanie są awaryjne w formie zagwarantowania. Odnośnie spamu, to mamy narzędzia odrzucające te "gorsze" e-maile by zminimalizować trafienie do spamu. Dodatkowo robimy szereg technicznych rzeczy takich jak poprawność kodu HTML we wiadomości mailowej, kreacja bez używania słów spamowych( synonimy zdań, by nie używać tych słów ), mieszanie tematów, uruchomienie uwierzytelniania poczty, sprawdzenie czystości IP i serwera czy nie jest na czarnych listach itd. Wszystko jest robione by zminimalizować szanse do trafienia w spam. Lecz tej skuteczności nigdy nie znamy, po prostu ją minimalizujemy, a to od serwerów poczty głównie zależy jak potraktują daną wiadomość. 1000 maili za 45 zł jest to kontynuacja mailingu. Cała praca stworzenia kampanii to 329,55 zł wraz z pierwszymi 1000 mailami. Najtańsza możliwość wysłania 1000 maili to 329,55 zł właśnie. Nie ma możliwości stworzenia mailingu za 45 zł, bo to jest tylko kontynuacja, gdy stworzy się już profil firmowy do kampanii. Także cena zaczyna się od 329, potem z każdym dodatkowym tysiącem maili płaci się dodatkowe 45 zł. Ale zawsze jest najwięcej pracy na początku w pracach przygotowawczych - stąd ta cena 329zł. I zawsze precyzujemy grupę docelową. My posiadamy bazy B2C z CEIDG i na podstawie lokalizacji czy PKD ustalamy odbiorcę. Operujemy na danych wyłącznie z CEIDG i co ktoś udostępnił w CEIDG to możemy wykorzystać, dlatego nie mamy możliwości pozyskać dodatkowych informacji jeżeli nie ma ich w CEIDG( takich jak czy wielkość miasta większa jak 40 tys. mieszkańców). W razie dodatkowych pytań mój tel 503 546 025 W dniu 2022-10-17 18:25, kontakontai@ner.pl napisał(a):

proszę o przesłanie oferty na cold mailing - interesuje mnie sam proces realizacji zamówienia ( wasze działania ) zwłaszcza informacja czy mail jest wysyłany raz , czy uzyskujemy potwierdzenie przeczytania maila ( mamy przynajmniej pewność że nie wpadł do spam. Czy oferta ( 1000 maili za 45 zł ) zawiera możliwość precyzowania grupy docelowej ? Np miasta powyżej 40 tysięcy mieszkańców , właściciele sklepów wielkopowierzchniowych , spółdzielnie mieszkaniowe itp. ?

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